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Thursday, August 22 • 4:00pm - 4:20pm
Engaging the Customer Through Sustainability

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As sustainability becomes more mainstream, companies realize they can do well by doing good. In fact, one recent study says that 8 in 10 people consider corporate social responsibility when deciding where to work, what to buy and which products to recommend to others. Jasper Jung will discuss how leading companies can exceed their customers' expectations by appealing to their values and emotions through socially responsible actions and products.


Where: Mercury Ballroom, 3rd Floor

Speakers
avatar for Jasper Jung

Jasper Jung

Senior Analyst, Sustainability, GM
Jasper Jung is a senior analyst with the sustainability team at General Motors. In this role he manages GM’s reporting and disclosure efforts, and is responsible for cultivating the company’s internal and external community around sustainability. He also helps develop and implement strategies to further GM’s work on sustainability issues such as resource management, energy efficiency, waste reduction, and supply chain... Read More →


Thursday August 22, 2013 4:00pm - 4:20pm
New York Hilton Midtown 1335 Avenue of the Americas, New York, NY 10019